Why marketers love bounce rate ? Bounce Rate gives us the general perspective of a website engagement level and quality of traffic. It’s a simple and quick way to monitor the overall website or...
Value of a few metric The digital world generates tons of data every day. Tons of data means tons of metrics to keep look at. Do we need all of them? I don’t think so… Do we need 10 met...
What is Google Tag Manager (GTM) This tool allows marketers without coding experience add small snippets of code to a website. These snippets send data about&nb...
Difference between Users, Sessions, Pageviews, Unique Pageviews How it all related to GDPR? How Google Analytics identifies Users? Google analytics assign a unique ID for e...
Hi, I’m Denis Smirnov, Founder of Metricsbyte.
I’m from Saint-Petersburg, Russia. I am a digital marketer who realised power of data and decided to focus on analytics side of digital marketing.
