Blog

Denis Smirnov

Non-interactive events in Google Tag Manager

What is events in Google Analytics? Interactive events affect some crucial metrics in Google Analytics. By creating Essentially we're telling Google Analytics that something crucial is happing...

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real estate
Alexander Mitrofanov

[Real Estate] 12 Lead Magnet Ideas

If you are into the Real Estate niche and looking for some inspiration on how to skyrocket your business, here are some ideas that can help you! Generic Homes List A generic home list is usuall...

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facebook
Alexander Mitrofanov

Developing an e-commerce Facebook Sales Funnel

In this article, I will try to give valuable suggestions on how to develop a SIMPLE sales funnel. I strongly suggest reading my first guide on this topic to make sure you have everything set up and r...

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Alexander Mitrofanov

Setting up Facebook Ads Manager for e-commerce campaigns

This article will be a great starting point for new e-commerce owners who want to promote their brand via Facebook Ads. The main purpose of this guide is to help you set up your Facebook Ads ...

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Denis Smirnov

Everything you need to know about Bounce Rate

Why marketers love bounce rate ? Bounce Rate gives us the general perspective of a website engagement level and quality of traffic. It’s a simple and quick way to monitor the overall website or...

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Denis Smirnov

Value of a few metric or importance of a measurement plan

Value of a few metric  The digital world generates tons of data every day. Tons of data means tons of metrics to keep look at. Do we need all of them? I don’t think so… Do we need 10 met...

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Denis Smirnov

Importance of Google Tag Manager

What is Google Tag Manager (GTM)  This tool allows marketers without coding experience add small snippets of code to a website. These snippets send data about&nb...

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Denis Smirnov

Difference between Users

Difference between Users, Sessions, Pageviews, Unique Pageviews  How it all related to GDPR?  How Google Analytics identifies Users?  Google analytics assign a unique ID for e...

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