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Latest Posts from the Blog
Denis Smirnov

Non-interactive events in Google Tag Manager

What is events in Google Analytics? Interactive events affect ...

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[Real Estate] 12 Lead Magnet Ideas

If you are into the Real Estate niche and looking for some inspiratio...

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facebook
Alexander Mitrofanov

Developing an e-commerce Facebook Sales Funnel

In this article, I will try to give valuable suggestions on how to de...

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Alexander Mitrofanov

Setting up Facebook Ads Manager for e-commerce campaigns

This article will be a great starting point for new e-commerce owners...

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Denis Smirnov

Everything you need to know about Bounce Rate

Why marketers love bounce rate ? Bounce Rate gives us the general ...

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Denis Smirnov

Value of a few metric or importance of a measurement plan

Value of a few metric  The digital world generates tons of da...

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Google Tag Manager Resources

I founded Analytics Mania in late 2016. Since then, the blog has grown to over 60000 monthly visitors. Here I share my knowledge, experiments, and learnings related to web analytics, mainly Google Tag Manager and Google Analytics.

Denis Smirnov

Hi, I’m Denis Smirnov, Founder of Metricsbyte.

I’m from Saint-Petersburg, Russia. I am a digital marketer who realised power of data and decided to  focus on analytics side of digital marketing.  
The idea behind this website is to educate marketers on how to measure the digital performance and get the most from digital campaigns.  
My blog includes practical examples  from the digital analytics world on how different websites, campaigns can be measured, analyzed and optimized. 
Also I’ll be preparing step by step guides for popular analytics software such as Google Analytics, Tag Manger, Optimizer or Data Studio. 

Denis Smirnov

Hi, I’m Denis Smirnov, Founder of Metricsbyte.

I’m from Saint-Petersburg, Russia. I am a digital marketer who realised power of data and decided to  focus on analytics side of digital marketing.  
The idea behind this website is to educate marketers on how to measure the digital performance and get the most from digital campaigns.  
My blog includes practical examples  from the digital analytics world on how different websites, campaigns can be measured, analyzed and optimized. 
Also I’ll be preparing step by step guides for popular analytics software such as Google Analytics, Tag Manger, Optimizer or Data Studio. 

Denis Smirnov

Hi, I’m Denis Smirnov, Founder of Metricsbyte.

I’m from Saint-Petersburg, Russia. I am a digital marketer who realised power of data and decided to  focus on analytics side of digital marketing.  
The idea behind this website is to educate marketers on how to measure the digital performance and get the most from digital campaigns.  
My blog includes practical examples  from the digital analytics world on how different websites, campaigns can be measured, analyzed and optimized. 
Also I’ll be preparing step by step guides for popular analytics software such as Google Analytics, Tag Manger, Optimizer or Data Studio.